Inow Formations

Inow, Logotype ProjectPage, vanessa-mathias
Branding identity & responsive website

Description & details

Refreshing the guidelines and logotype for their new role in  teaching development for IT companies. Design of their new website.

  • New logotype, flat design
  • Corporate identity guidelines
  • Website functionality and ergonomics
  • Iconographic trend

Art direction.



UX design.

Inow formations, Refresh Logotype
Inow formations, new logotype by Vanessa Mathias


Designing a set of brand guidelines to keep a unified professional image across all of their marketing materials, making the brand instantly recognisable.

  • Logotype construction
  • Prohibited use
  • Color pallete
  • Typography
  • Image style
  • Examples of documents
Inow Formations,Graphic Guideline by vanessa-mathias

UX design

A responsive website with the objective to simplify the user
experience and easily find related information in a single location

Inow Formations, Website Desktop by Vanessa Mathias
Inow Formation Website pages, vanessa-mathias